*The Kilrush digital hub. Photograph: Eamon Ward

DigiClare are planning to launch an international marketing campaign as part of a bid to make Clare โ€œthe remote working capital of Irelandโ€.

Currently DigiClare has seven digital hubs established across the county in Feakle, Kilrush, Ennistymon, Carron, Miltown Malbay, Corofin and Kilkee.

โ€œWe have substantial numbers of people working from all sections of the community from students to business people, relocated individuals and web developers,โ€ Urban McMahon Head of Information Systems Broadband and Digital with Clare County Council explained.

He outlined that there is an โ€œambitious programmeโ€ currently in the pipeline is preparing for the opening of other digital hubs. In Cross, the site which was formerly home of the national school will become a community hub incorporating a working and social element. Plans are advanced for the creation of digital hubs in Sixmilebridge, Newmarket-on-Fergus, Flagmount and Kilfenora, construction of the Ennis digital hub which will be located on the Quin Rd ceased during the lockdown.

McMahon outlined, โ€œWe should have fifteen to sixteen hubs of varying sizesโ€. He told Februaryโ€™s meeting of the Rural Development SPC that many representations have been made for different locations. โ€œWe are going down various routes with communities such as community or club buildings, it is difficult to find a suitable location to turn into a professionally looking hub without spending large sums of moneyโ€.

Clare County Councilโ€™s role is to build the hub and bring in the facilities to get it up and running but then the cleaning, opening and closing of the facility is the responsibility of the community, Urban stated. Bookings and payment are managed by the local authority with some of the funds returning to the community. โ€œIt is โ‚ฌ10 per day per member with reduced rates for students, it is not expensive but our experience is if we push it much higher we feel we would suffer a loss of customersโ€.

A marketing campaign for DigiClare that will be international, national and local will be launched shortly, he advised.

Prior to the commencement of an international campaign Cllr Cillian Murphy (FF) highlighted the need for the local authority to get its ducks in a row. โ€œIf weโ€™re going to go out to the world and tell them to come to Clare, we have to have the opportunity for them to come and live here and that means housing. Marketing without the product they can buy is not going to deliver a successful outcomeโ€.

On this topic, Cllr Murphy flagged that 15 properties are available in Kilkee, โ€œeight of them are sites that you wonโ€™t get planning permission onโ€.

Similar issues exist in Shannon, commercial representative Niamh Oโ€™Callaghan noted. โ€œShannon Commercial Properties are bringing in top tier companies but there is no housing for them to live in, there is a lot of high-paid employees but no housing for them in Shannonโ€. She criticised the cost of housing in the town as โ€œa disgraceโ€ and referenced the โ‚ฌ1250 fee for a flat in Drumgeely โ€œthe first block of flats built in Shannonโ€.

Continued work to promote relocation is needed, Cllr Joe Killeen (FF) maintained. He spoke of one user of the digital hub in Ennistymon who is architect for a Dublin company, โ€œhe loves water sport and has the benefit of being by the Atlantic, works in the hub and enjoys all the benefits of living in the west of Irelandโ€.

โ€œNon-stop useโ€ of the digital hub has been experienced in Feakle, Cllr Pat Hayes (FF) detailed. Work of the Council staff involved in DigiClare was praised by Director of Service, Leonard Cleary who declared that the team โ€œhave endeavoured to make Clare the remote working capital of Irelandโ€.

Following a query from Cllr Mary Howard (FG) regarding an opening date for the Ennis hub, McMahon responded that had the construction not been disrupted it would have been opening in March, โ€œI donโ€™t want to commit to a date but weโ€™re talking the beginning or middle of May, it is a pity because I know we would have the demand for the facility nowโ€.

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