€10,000 has been raised for the West Clare Cancer Centre following the recent filming of a Christmas Day swim in Kilkee.

Kilkee has been showcased to a national audience as part of a television advert shot by production company Ponder on behalf of Fáilte Ireland. The Christmas Day spirit of West Clare was recreated for the filming of the advert on November 14th where swimmers turned up in their droves.

Students at Kilkee Community College including Zara Martin, Grace McCusker and Cian McInerney had the opportunity to gain experience from Ponder on the day of the shoot, working as PAs.

In the past week, a cheque to the value of €10,000 has been presented to the West Clare Cancer Centre as a donation from Ponder and Fáilte Ireland.

Cllr Cillian Murphy (FF) who was one of the chief organisers for the swim said the donation was “down to the absolutely amazing support from all of the swimmers who turned out on the day”.

Efforts of volunteers “means our local charity has been the beneficiary of this very substantial amount of money,” he added.

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